How do we collect your personal information?
We collect your personal information when you:
• visit our website
• place an order (either in store, over the telephone or on our website)
• sign up to our newsletter and other marketing
• request a brochure
• request a sample
• enter our competitions and prize draws
• make an enquiry
• talk to our sales team
• submit feedback
• write to us
• visit our stores, car park or warehouse which have CCTV security systems in place
This includes information such as:
• Your title and full name.
• Your address, postcode, email address, telephone numbers and social media name (should you contact us via one of these platforms)
• Your order history of previously purchased items from our company.
• Your billing address, product selections, bank account and payment details
• Your IP address, the URL you came from, domain types (like .co.uk and .com), browser and version, service provider, the country and telephone area code where your computer is located, the device used to access our website as well as how, when and what pages you accessed on our website, any search terms you entered on our website and the advertisements you may have clicked on.
Why do we collect your data?
We use your information for purposes such as the following:
• Operational reasons
• Processing your orders, managing payments, managing enquiries and tracking your delivery
• Statistical reasons
• To administer our website, keep it secure and protected, help improve our site and the level of service we provide Marketing reasons
• To tailor relevant website content and advertisements to you
• To give you the opportunity to enter in to a competition, a prize draw or submit feedback
• To notify you of any relevant company news or changes to our business, services and policies
• To keep you updated on products or special offers that may be of interest.
How we use your personal data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
• Where we need to perform the contract we are about to enter into or have entered into with you.
• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
• Where we need to comply with a legal or regulatory obligation.
Who do we share your information with?
Your information may be disclosed to third parties we work closely with who help provide a service to you on our behalf. We ensure that these providers treat your information as securely as we do and will not use this for their own marketing purposes. We only share the necessary personal information that is needed to deliver the expected service. Examples of this are:
• Courier and delivery providers. Depending on the size of the product you have ordered and where you live, we may use a third party to deliver your goods. We would need to inform them of your name, address, telephone number and email address so they can keep you updated on the location of your item and expected delivery times.
• IT companies who support our website and other business systems
• Professional advisors such as consultants, legal advisors, auditors, bankers, accountants, pension providers and insurers who provide services to support our business.
• Third party providers of finance ie Klarna, PayPal etc
• Third party providers of advertising and marketing communications for our business.
• Third parties to whom we may choose to sell, transfer, or merge parts of our business or merge with them.
• Regulators and other authorities who require reporting of our business activities in certain circumstances.
Should you wish to raise a complaint with Klarna, you should contact Klarna's UK customer service team on 0808 189 3333. Further information on Klarna's complaints and feedback procedures please click here.
What are your rights over your personal data?
Under certain circumstances, you have rights under data protection laws in relation to your personal data.
You have the right to:
• Request access to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
• Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
• Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
• Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
• Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data's accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
• Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
• Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
In cases where we are processing your personal data on the basis of our legitimate interest, you can ask us to stop for reasons connected to your individual situation. We must then do so unless we believe we have a legitimate overriding reason to continue processing your personal data.
You have the right to stop the use of your personal data for direct marketing activity through all channels, or selected channels. We must always comply with your request.
If you wish to exercise any of the rights set out above, please contact
Data Privacy c/o Company Secretary
At Home Furnishings
2a Malleable Way
or email firstname.lastname@example.org
To ask for your information to be amended or to opt out of postal marketing, please contact our Customer Services team by email.
To opt out from email marketing please click on the unsubscribe link featured at the bottom of each marketing email we send.
If we choose not to action your request we will explain to you the reasons for our refusal.